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This ad was made to advertise the Summer Camp & Activities Fair in the Baltimore’s Child magazine, issue September 2019. Created this as part of my internship for Mid-Atlantic Media. Was an in-house ad so got the information and put it together. 

First I sampled colors from the logo to use in the ad. Then I decided on a sans-serif because of the clarity and boldness. Keeping with the theme of children, I used a font that looked handwritten. Finally, to clarify the purpose of the ad at a glance, I looked on Getty Images for children doing a fun activity.